Be Late.

W.W. Rostow, The Stages of Economic Growth (1960)
Andre Gunder Frank, “The Development of Underdevelopment” (1966)
In the late 1950s when W.W. Rostow set out to build an economic theory of modern history, the Bretton Woods institutions of the World Bank and IMF had begun to expand their Europe-directed framework to incorporate so-called Third World development into their international system of financial aid and monetary management.  The coincidence of these two events—the 1960 publication of Rostow’s The Stages of Economic Growth: A Non-Communist Manifesto and the integration of the non-West into the Bretton Woods regime—might be said to inaugurate what anthropologist Arturo Escobar later designates as the era of the development project.  Rostow’s work provided the epistemological framework for the Bretton Woods initiative, with the latter becoming the institutional realization of the former.  In fact, what appeared as decisive in the post-World War II world of development were, on the one…

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